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Mark Price is the managing partner and founder of M Squared Group. He is a frequent speaker at conferences as an expert on data-driven marketing and authors articles on the same topic. He is responsible for leading client engagements, e-commerce and database marketing and talent acquisition at M Squared Group. Mark is also a Retail Wire Brain Trust Panelist. Prior to founding M Squared Group in 2002, Mark was the Practice Leader for Zamba Solutions, focusing on data warehousing, marketing automation and data mining. Mark's business experience includes brand management at General Mills and Ralston Purina. Mark has an MBA from the Darden School of the University of Virginia and a BA from Haverford College. He lives in Eden Prairie, Minn., with his wife, three children, a poodle, a hedgehog and two guinea pigs. Office: |
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Andrew Mullin is a partner at M Squared Group. He is responsible for all company operations and finance. He has more than 16 years of business consulting, product marketing, direct and channels sale experience on a wide range of client engagements with a particular emphasis on sales strategy and execution, new product development and market evaluation. Andrew has worked at Lawson Software and Prime Response where he gained a deep understanding of sales process and developing and launching new products. Andrew holds a MBA in Management from the University of St. Thomas and is a proud graduate of the University of Wisconsin at Madison. In his spare time Andrew is very active in the local community as an elected official with the City Council of Wayzata, Minn. He is the Co-Chair of the Fundraising Committee at the National Marrow Donor Program and Foundation and is a frequent volunteer for Meals on Wheels. Office: |
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Jason Muhlstein is a principal at M Squared Group. Jason helps clients improve the effectiveness of their direct marketing campaigns by applying his extensive experience to their marketing challenges. He has more than 11 years of business consulting experience with a particular emphasis on business-to-business direct marketing and sales in the healthcare, insurance and manufacturing industries. Past companies include Arthur Andersen, drkoop.com and Zamba Solutions where he gained a deep understanding of financial analysis, e-commerce and marketing technologies that give him a well rounded business perspective to rely on when making client recommendations accountable for results. Jason holds a B.S. in economics from The Wharton School of the University of Pennsylvania. When not working Jason is active in the local community as the head coach of the St. Paul Freestyle Wrestling Club and a member of the board of directors for Wishes & More. Office: |
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Jason McNellis is the practice leader for Marketing Analytics at M Squared Group. He is responsible for the development and management of all multivariate analyses. Jason has performed numerous segmentation, predictive modeling, and descriptive analyses for clients across a wide variety of industries and marketing situations. Jason specializes in finding insights that are difficult to uncover through reporting or spreadsheets. In his schooling, Jason specialized in animal behavior. This background helps him construct robust ways to measure customer behavior, including developing surveys and other techniques that lead to insights around consumer needs, purchasing decisions and loyalty. Jason received his B.S. from Carleton College and his M.S. from the State University of New York at Stony Brook. In his spare time, Jason enjoys volunteering and teaching woodworking classes. Office: |
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Marc Sokol is a principal at M Squared Group. An organizational psychologist who has worked with individuals, teams and companies around the world; Marc helps clients create the necessary changes that allow them to become more customer-centric and take full advantage of market insights. Over the past 30 years, Marc has successfully applied his capabilities in the public and private sector, in both large and small companies, in the USA, Europe and Asia. He has been a line manager, leading several business units during the past 15 years, which means he has a real appreciation of the challenges of driving new initiatives across complex organizations. Marc has also been a keynote speaker at conferences, published articles, co-authored two books and collaborated with clients and consulting teams to create lasting solutions that really make a difference. Marc holds a PhD in Organizational Psychology from the University of Maryland. He lives in Edina, Minn., with his wife and two children. Office: |
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Kelly Auerbach is a marketing consultant at M Squared Group. She has 11 years of business and marketing experience, specifically in consumer loyalty marketing, business-to-business direct marketing and change management. Kelly has served a variety of clients across industries including airlines, hospitality, cinema theatres, coalition programs, banking and health care. Past companies include Carlson Marketing Group and MotivAction where Kelly honed her marketing and change management skills. In 2002, she was a recipient of Carlson Companies’ Order of the Golden Rose for Organizational Effectiveness. She holds a B.S. in history from the University of Colorado and an MBA in Marketing from the University of St. Thomas. Office: |
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Christopher Sele is a senior marketing analyst with M Squared Group. Chris is experienced in database marketing, direct marketing and project management. Chris previous worked at Wells Fargo Institutional Brokerage and Sales as a marketing associate, where he gained knowledge of the wholesale banking business, supporting marketing functions and a solid grounding in sales and marketing processes in a corporate setting. Chris holds a B.A. in Philosophy and Communications from Saint John’s University in Collegeville, Minn., including courses completed at La College Internationale de Cannes, Cannes, France. He is engaged to fiancée Brittany, and will be married in the summer of 2010. He is the lead singer of a local rock band and has a passion for all things music. Office: |
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Greg Gonsior is a marketing analyst at M Squared Group. He supports the analytics team. He brings a wide range of experience in statistical analysis and database marketing best practices to the group and helps our clients identify previously unrecognized opportunities. His past work resides predominantly in the healthcare and manufacturing industries, where he performed a variety of analyses on client data in order to make recommendations that increase customer satisfaction, retention, and profitability. Greg holds a B.S. in Mathematics from St. John’s University in Collegeville, Minn. In his free time, Greg enjoys woodworking, hiking, and boating. Office: |
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AJ Hamzehpour is a marketing analyst at M Squared Group. He has most of his experience in direct marketing, campaign and project management, as well as relationship management. AJ also is experienced in interactive marketing and in the application database marketing practices. He previously worked with Wireless Ronin Technologies, a public software company in Eden Prairie, Minn. AJ holds a B.B.A. in marketing and management from the Gatton College of Business and Economics at the University of Kentucky. When not working, AJ participates in a mixture of recreational sporting leagues. Office: |
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Nick Zarns is a marketing analyst at M Squared Group. He has experience in database marketing and survey measurement and analysis. As a contributor to the analytics team, Nick utilizes his knowledge of statistics in developing customer profitability models, next best product analyses, and intelligent cross tabs to inform marketer decision making and sales strategy. With an advanced degree in Psychology, Nick has an understanding of human behavior that he utilizes in developing surveys measuring consumer preferences, loyalty, and customer satisfaction. Nick holds a B.A. in Psychology from Saint John’s University in Collegeville, Minn. and a M.A. in Industrial/Organizational Psychology from Minnesota State University, Mankato. Office:
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Marci Stevenson is an office manager at M Squared Group. Her expertise is with the finance of M Squared Group, and she is an expert in leadership and communications. Marci works with payroll, accounts payable and receivable and manages the senior staff’s calendars. When not working Marci is active in her children’s school volunteering in the classroom or organizing fundraising for the school. She is also active with her children’s extracurricular activities as an assistant coach and team manager. Office: |
